
Saigon, my creative root
Growing up in the vibrant streets of Saigon, Vietnam, my love for creativity blossomed at an early age. This passion led me to the United States, where I pursued studies in Visual Communication. Throughout my artistic journey, I have cultivated skills in storytelling, aesthetics, self-learning and understanding diverse perspectives. These elements remain central to my creative approach.

The Restaurant Industry
While my journey initially led me to the United States, life took an unexpected turn as I found myself in the restaurant industry. Over the past six years, I thrived as a regional manager for a global franchise, tackling diverse challenges spanning restaurant operations, market research, recipe development, and new store launches, where I developed a keen ability to balance strategic thinking with a creative approach to addressing challenges.

My journey to UX design
Driven by my passion for creativity, I transitioned into UX Design to harmonize business acumen with artistic expression. After intensive training, I joined a digital agency designing innovative solutions for biotech and F&B clients. Now, as a UX Designer, I blend expertise to craft delightful, user-centric digital experiences that deliver value. Currently pursuing a UX Design Master's, I'm honing the integration of business strategy with creative problem-solving for digital products.